How Much Are Social Mentions Worth?
By Kerry Guard on August 20, 2012
Backupify, a data backup / protection service based in Cambridge, conducted a recent survey to understand the value of each user & status update some of the biggest social networks generate.
In terms of the value of each user, the top three most valuable users by social network were:
In terms of the value of each status update, the top three most valuable updates social network were:
Backupify was nice enough to put all this great data in a super friendly infographic ...
You can download a high-resolution version of this graphic by clicking this link
Based on Backupify's finidngs ...
How does your brands social media strategy fit in with the value of each individual user and/or status update?
Let us know in the comments section below.
Mike Krass | CEO & All-Around Nice Guy MKG Marketing </span>
Aside from being the CEO of MKG Marketing, Mike is a dark beer aficionado with a healthy appetite for travel and pushing personal boundaries. A proud graduate of the Edward R. Murrow School of Communication at Washington State University, Mike currently calls San Francisco home. Feel free to contact him via Twitter & Email: Twitter firstname.lastname@example.org </div>