Welcoming YouEye to the MKG Family
By Kerry Guard on April 24, 2012
Tuesday marks a big day for the MKG Media team ...
We'd like to welcome YouEye, the usability testing SaaS product, to our client roster!
Here’s the quick run down of what YouEye offers:
- Create a user test for any website / piece of interactive content
- Hire testers, by demographic category, through YouEye or source your own testing sample
- User experiences are recorded using webcam and built-in mic
- Emotions recorded via facial recognition and retina scanning
- Video recordings of each tester are stored and easily accessible for review at a later time or date
Who would use this product?
There’s a couple segments that this SaaS product could be useful for:
- UX / UI Designers
- IA professionals
- Interactive Marketers & Developers
Why would you us this product?Usability testing helps provide actionable data to guide designers, developers and marketers to support recommendations that improve the way consumers interact with your digital properties.
But wait, there's more!
We can’t give too much away, but we would like to let you know when to check back in for BIG announcements out of the YouEye camp:
- June 2012
- September 2012
Take a look at their site and let us know what you think in the comments section!
Go Forth & Conquer,