Meet Cansu Ozen
Digital Analytics Expert
Darkness cannot drive out darkness, only light can do that. Hate cannot drive out hate, only love can do that. — Martin Luther King Jr.
After getting her MBA degree in Pittsburgh, PA, Cansu started working for a marketing agency as a specialist. She was looking for more practical ways to improve client marketing performance. She heard about Google Tag Manager and Looker Studio (Data Studio back then) and started learning and applying everything she learned to clients' analytics practices. She enjoys playing with data, tracking, and creating dashboards to show meaningful visualizations.
There are so many ways to look at the data. I like getting creative with troubleshooting or providing recommendations to improve web performance by looking at and reading the data.
Professionally, she is most proud of being a self-taught of the biggest products–Google, GTM, and Looker Studio.
Personally, she is most proud that she finished the Leadville 100 mountain bike race in 10 hours and 45 minutes. It's something she'll never forget. It was a very challenging race at such a high altitude, and she's happy she tackled it!
Interesting facts:
- Rode her bike from Pittsburgh to Washington DC. Hammock and camped along the way there.
- 11 years ago, Cansu enrolled in a language school in the USA, packed her bags and flew here all within two months
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See how digital marketing strategies impact your revenue, process and measure your goals allowing teams to quickly respond.
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