Expert Marketing Strategy Services
Are your cybersecurity marketing activities delivering the right message at the right moment? Are your marketing channels performing as well as they could be? How do you know?
Our strategy service can tell you. After consulting with your team to learn your processes and priorities from the inside out, we’ll use our expertise to supercharge your brand, channels, and campaigns.
How do we eliminate that friction?
Through these people-first digital marketing strategies.
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We Know Your Niche
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Buyer Journey Maps
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Data-Powered Digital Strategy
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Insights that Inspire Action
Your audience is evolving. Do you know what they want and need? Understand your buyers’ research habits better with persona research, competitive analysis, and current digital trends.
Your buyer starts their research with an intent. Their intent changes as their research progresses. Align marketing tactics with intent to watch MQLs and sales pipeline grow.
Our omnichannel strategy research ensures that you’re smartly allocating your budget and optimizing to earn the best ROI across all your marketing channels.
Data without analysis is just a pile of numbers. We’ll transform your performance data into concrete recommendations that measurably impact revenue-generating marketing activities.
Let’s talk business
At MKG Marketing, we understand that a people-first marketing strategy translates into real revenue.
If you’re ready to optimize your marketing budgets, get real about channel performance, or scale quickly with our support, then let’s talk.
Meet your Marketing Strategists
You will have a direct connection to your team of digital marketing experts.
As a flat organization, we eliminate “whisper down the lane” to ensure communication and strategy are clear and execution is prompt.
MKG Marketing works with you.
Our digital marketing team consists of expert-led service lines overseen by an Account Director who ensures we work in partnership toward your goals.
Services
Digital Advertising
Reach your target customer through a expertly-tailored Digital Advertising Plan with predictable outcomes.
SEO
Get top-ranked search results via a search engine optimization strategy based on your intended customer and business goals.
Marketing Analytics
See how digital marketing strategies impact your revenue, process and measure your goals allowing teams to quickly respond.
Latest episodes from our podcasts
Tech Marketing Leaders
Building Community From Within
Emily Mireault, Marketing at Nectar, joins to discuss how a community can deliver value for internal teams and bolster employee engagement. Creating culture through living your mission, vision, & values. (56 minutes)
Tech Marketing Leaders
Walking the Messaging/Audience tightrope
Matthew Ziegler, Director of Product Marketing at Clarity, joins to discuss the challenges of crafting a message, translating between the design team and the potential customer. He speaks to how he utilizes specific environmental knowledge as well as the emotional side, using real, not exaggerated examples to avoid potential scary scenarios. Don’t rely on F.U.D. (Fear, Uncertainty, & Doubt) to push your products. (48 minutes)
Tech Marketing Leaders
The Sale–A Symptom of The Relationship
Marcus Cauchi, CRO at Mobile Practice & Coach at Success With Integrity, joins to discuss how we as sellers & marketers need to understand where our prospective buyers are and meet them there, rather than where we wish them to be. It relies heavily on trust, particularly in the Active-Looking and Decision-Making Phases. “No one buys products, people pay for and rent outcomes.” “Selling is helping people get their needs met.” (66 minutes)
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