Expert Marketing Analytics Services
Our expert Marketing Analytics team is comprised of individuals who have 8+ years of experience.
We partner with clients to truly understand their end goals, then develop analytics systems and processes to ensure your marketing efforts are measured end to end so you know exactly if and how your money is delivering a return on investment.
What B2B SaaS and Tech Companies Say
Trusted by the teams building the future of B2B tech.
Trusted by marketers who need marketing to just work.
From funded startups to enterprise brands, marketing leaders choose MKG Marketing because they're done guessing. One expert team. One clear plan. Growth that finally gets off your plate — and starts working for you.
Our Marketing Analytics approach
Nothing is more frustrating than hiring an agency who says, "Great! See you in 2 weeks to kick off" then takes months to ramp up.
No time to waste! As long as we have access to all the tools and resources we need, as soon as the SOW is signed, we get to work.
Analytics QA
Data Accuracy
Tagging Taxonomies
Systems Integration & Collaboration
Tailored Presentation
Reporting
Dashboards & Visualization
Create Benchmarks
Quality assurance by having an engineer review integration end-to-end on a regular cadence.
Merge, parse, normalize, and cleanse data across all systems for accurate reporting.
Implement Google Tag Manager, map systems and KPIs.
Connect your CRM to site reporting tools to see how people are converting.
Present to key stakeholders, ensuring the right amount of detail is delivered.
Showcase weekly, monthly, and quarterly how our collective efforts impact your bottom line.
Create custom dashboards that provide up-to-date performance statistics.
After 90 days of clean data we'll set clear goals for Digital Advertising and SEO teams.
The MKG Marketing Team
Meet your Marketing Analytics Experts
You will have a direct connection to your team of digital marketing experts.
As a flat organization, we eliminate "whisper down the lane" to ensure communication and strategy are clear and execution is prompt.
Latest from our Marketing Analytics Experts
marketing analytics
5 Marketing Analytics Trends for 2023
What are the top trends for marketing analytics in 2023? Our MKG expert breaks down the pervasive trends that will influence your analytics and impact your business.
Larry G
marketing analytics
General Data Protection Regulation and Google Analytics 4 | Blog | MKG Marketing
Is GA4 compliant with General Data Protection Regulation? Our MKG analytics expert breaks down the changes, platform compatibilities, and best practices. Read more here.
Larry G
marketing analytics
5 Google Analytics Features for High-Quality Analytics
Being aware of changes in tools with new functionalities helps determine which advertising channels are efficient and which are not. Let's look at how Google Analytics 4 (GA4) can help you acquire high-quality data, and why it's important to consider employing this technology now.
Larry G
B2B SaaS and Tech Marketing Services
Three services. One compounding pipeline.
Every MKG engagement is anchored by dedicated Account Direction and Project Management — a senior strategic partner who owns the vision, the relationship, and the results. Around that foundation, we deploy four disciplines that each compound into the next.
Services
Marketing Leadership + Activation
You need a team, not another vendor. MKG becomes your senior marketing team — positioning, messaging, vision, and execution — for less than a single hire. You get back to running the business. We get marketing into pipeline.
Search Visibility Optimization
Organic traffic down? AI just changed the rules. SVO is MKG's unified framework combining SEO, AEO, and GEO — so your brand is the cited answer everywhere your ideal customer is searching. Not just ranked. Referenced.
Digital Advertising
Your paid spend should book meetings. Not just clicks. MKG builds paid programs that capture demand at the exact moment your ideal accounts are ready to act — and amplifies the trust your organic presence has already built.
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