Meet Alanna Moman-Rawden
Director, People & Culture
I am the one thing in life I can control. I am inimitable. I am an original. — Aaron Burr, Hamilton
Alanna graduated from the University of Alabama in 2004. She started her career at an advertising agency in Birmingham, AL, and has spent most of her career in Account Leadership roles working on consumer brands like Verizon Wireless, Books-A-Million, Toys ‘R’ Us, and Hard Rock Hotel & Casinos. In 2015, she left the agency world with a desire to gain more digital advertising experience, which led to her running a one-person digital department for a regional credit union.
Account Direction has always been a natural fit for Alanna because she enjoys managing projects, big picture strategy, and building relationships. She chose to come back to the agency world when she learned about MKG and our People First values.
She is most proud of the impact she had on her previous company by creating a positive and supportive environment for those she managed.
Alanna enjoys spending time with her husband and two teenage daughters, has a very eclectic taste in music, and is an obsessive Hamilfan.
Fun facts
- In college, she won a radio contest for her youngest brother to have dinner with Nickelback. The band spent the entire evening trying to convince her, then 15-year-old, brother to drop out of school.
- She once spent 3 hours convincing a famous country singer to get off his tour bus to shoot a commercial that her client had contracted him to be in.
- Her family is a big fan of True Crime, and they binge Crime Junkie on every road trip.
B2B SaaS and Tech Marketing Services
Three services. One compounding pipeline.
Every MKG engagement is anchored by dedicated Account Direction and Project Management — a senior strategic partner who owns the vision, the relationship, and the results. Around that foundation, we deploy four disciplines that each compound into the next.
Services
Marketing Leadership + Activation
You need a team, not another vendor. MKG becomes your senior marketing team — positioning, messaging, vision, and execution — for less than a single hire. You get back to running the business. We get marketing into pipeline.
Search Visibility Optimization
Organic traffic down? AI just changed the rules. SVO is MKG's unified framework combining SEO, AEO, and GEO — so your brand is the cited answer everywhere your ideal customer is searching. Not just ranked. Referenced.
Digital Advertising
Your paid spend should book meetings. Not just clicks. MKG builds paid programs that capture demand at the exact moment your ideal accounts are ready to act — and amplifies the trust your organic presence has already built.
The MKG Marketing Team
Meet our Leadership
You will have a direct connection to your team of digital marketing experts.
As a flat organization, we eliminate "whisper down the lane" to ensure communication and strategy are clear and execution is prompt.
Join our team of Digital Marketing Experts
We are People First — our team’s wellbeing and that of their families are critical to our success.
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