B2B SVO Agency Be the answer your buyers find first.
Most brands are invisible in AI & LLM search results. Our experts use SVO (Search Visibility Optimization) to audit your visibility, build your authority, and execute the strategy your team doesn't have time for — so your brand is cited by LLM platforms, featured in AI Overview results, and traditionally ranked in search engines like Google & Bing.
Search Visibility Optimization (SVO) is a unified framework integrating SEO, AEO, and GEO. It moves your brand from a “ranked link” to a “preferred citation,” maximizing visibility whether a user is scrolling Google or prompting an AI.
The Gap
The Search Visibility Gap is Widening.
Traditional SEO efforts track keywords & ranking, but they don't track LLM citations & prompts. If LLM platforms like ChatGPT, Gemini, or Perplexity aren't recommending you, you're missing the zero-click buyer and you need to optimize your complete search visibility.
The Three Pillars of Search Visibility Optimization (SVO)
Answer Engine Optimization
Winning the "Answer Box." Structuring your content so AI Overviews and Featured Snippets pull from your brand first.
Generative Engine Optimization
Increasing your citation share in LLMs like Claude, ChatGPT, and Perplexity so they recommend you by name.
Search Engine Optimization
Maintaining traditional dominance for high-intent traffic. The foundation that makes AEO and GEO possible.
How SVO works
Search Visibility Optimization, run by senior specialists.
We don’t just "do SEO." We orchestrate & optimize your brand’s digital footprint across the platforms where your target customers actually live — from LLMs to traditional search & beyond.
Audit
Mapping your current "Citation Share" across traditional search, AI Overviews, and LLM responses.
- Full-spectrum crawl (Technical + AI-readiness)
- Competitor Citation Share analysis
- LLM Prompt Testing (ChatGPT, Perplexity, Gemini)
- Entity mapping via Knowledge Graph assessment
Architecture
Aligning your site structure, schema, and content format for LLM crawlers and AI retrieval.
- Core Web Vitals remediation
- Schema.org deployment (FAQ, HowTo, Product, Service, Organization)
- Internal linking architecture overhaul
- AI-readiness formatting (TL;DR blocks, data tables, clear H-tag hierarchy)
Activation
Deploying high-authority content "answers" designed to be cited, not just ranked.
- Keyword + Intent + LLM-prompt research
- High "Fact Density" content creation
- Strategic link earning (digital PR, HARO, guest publications)
- Structured data enrichment for answer-engine compatibility
Amplification
Sustaining dominance as models update, algorithms shift, and competitors react.
- Traditional KPIs: rankings, traffic, conversions
- AI KPIs: Citation Share, LLM mention tracking, AI Overview inclusion rate
- Quarterly SVO Scorecard with strategic pivots
Search Visibility Optimization Results
From Invisible to Authoritative Visibility.
MKG's Search Visibility Optimization (SVO) service is built on measurable outcomes, not promises. Here's what our SVO framework delivers when expert search visibility strategy meets execution.
If you aren’t cited, you don’t exist.
AI Citation Growth
AI Overview Inclusion
Organic Visibility
Case in point: Solidigm achieved +124% AI citation growth using the SVO framework. Cloudera saw a 3.2x increase in AI Overview inclusion rate, moving from sporadic mentions to consistent category-level visibility across LLM surfaces.
Stop guessing if AI search is citing your brand.
Traditional SEO tools are blind to the Zero-Click buyer. MKG Marketing uses SEMRush One to track your visibility across ChatGPT, Perplexity, and Google AI Overviews. We don't just chase rankings; we secure the citations that drive revenue in the LLM era.
Resources
Go Deeper on Search Visibility Optimization (SVO).
Get the latest information & insights on optimizing your brand's visibility in the current search landscape
The Ultimate Guide to Search Visibility Optimization (SVO)
Navigating SEO, AEO, and GEO
Everything you need to understand the shift from traditional search rankings to a unified visibility framework. No email required — just click through and start reading.
AI SEO: Tool or Expert?
What actually wins AI Search
Why publishing more with AI tools backfires — and what it really takes to become the cited answer in AI search. No email required — just click through and start reading.
Search Visibility Optimization pricing
Three tiers. Start at the one that fits your team.
Every tier starts with the same first 90 days: the full assessment, the quick wins and a visibility plan. After that, month to month. No long-term lock-in.
Startup
Starting at
Assessment, quick wins and a visibility plan, then monthly recommendations your team implements.
- Full assessment in the first 90 days
- Quick wins and a visibility plan
- Monthly recommendations your team implements
No cost. Starts with a 30-minute call with Kerry.
Scale-up
Starting at
Everything in Startup, plus:
- Centralized positioning and messaging, so buyers and AI read you the same way everywhere
- Writing: we write the pages and content, not just recommend them
- Implementation on your site, depending on your CMS and access
No cost. Starts with a 30-minute call with Kerry.
Enterprise
Starting at
Everything in Scale-up, plus:
- A shared Slack channel with the team
- A commitment from your side that the work gets implemented
No cost. Starts with a 30-minute call with Kerry.
Digital ads are priced separately and can run alongside SVO or on their own. See Digital Advertising pricing.
How working with us starts
Three steps. The first is a conversation.
You're deciding whether we're worth your time. Here's what happens, in order, and what you hold at each step.
- 01
A call with Kerry
Tell her the problem you're trying to solve and what you're looking for. Afterwards you share Search Console and GA4, so we read your real data.
- 02
The diagnostic
A scored read, out of 100, of whether buyers and AI can find you and understand you. It covers:
- your positioning (one buyer or ten?)
- whether AI knows what problem you solve
- your reviews and mentions on other sites
- your site foundation
- what's working
- the top 5 fixes, in order
- 03
The first 90 days
A full assessment, the quick wins, and a visibility plan. After that, month to month.
No cost. Starts with a 30-minute call with Kerry.
Make Sure You're the Answer
Your next customer is asking a question right now.
Buyers are asking Google and AI answers who to trust. It starts with a diagnostic: a scored read, out of 100, of whether they can find you and understand you.
Tell Kerry the problem you are trying to solve. No pitch, no obligation.
Kerry Guard
CEO & Founder
FAQ
Common Questions, Clear Answers.
No. Traditional SEO targets Google's index. SVO targets the LLM training sets and real-time retrieval windows used by AI engines like ChatGPT, Perplexity, and Gemini, in addition to traditional search. The methodology, content format, and measurement are fundamentally different.
Minimal. We act as your "AI Search Department," working alongside your existing GTM team. You'll need a point of contact for approvals and brand guidance, but our team handles strategy, content creation, technical implementation, and reporting.
Technical foundations typically show impact within 4-8 weeks. Content and authority signals compound over 3-6 months. AI citation metrics often improve faster than traditional rankings because LLMs update their knowledge more frequently. We work in 90-day blocks, then month to month: the first 90 days cover the quick wins and a visibility plan, and month to month keeps you free to stop if it isn't working.
Citation Share measures how often your brand is referenced by AI models when users prompt questions in your category. We use systematic prompt testing across ChatGPT, Perplexity, Gemini, and other LLMs to track your brand's mention frequency versus competitors. This is reported monthly in your SVO Scorecard.
SVO works with any CMS or platform. Our technical team has experience with WordPress, Shopify, custom builds, headless architectures, and enterprise CMS platforms. The framework adapts to your existing infrastructure.
Latest from Our SVO Experts
seo
SEO Industry Monthly Overview - October
October 2026 search overview: Google's Spam Update and Deploying Gemini Argon 4 to AI Mode, Major AI Labs Establishing a Unified Crawling Protocol, and Degrading Third-Party Rank-Tracking.
seo
Is SEO Still Important in the AI Era?
Discover how AI Overviews and LLMs are changing search. Learn why SEO is evolving into AEO, and how to future-proof your digital visibility strategy today.
seo
Why a Technical SEO Foundation is Vital During the AI Boom
Discover why SEO is still important in the age of AI. Learn the importance of technical SEO for AI search visibility and small website growth in 2026.