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MKG Marketing Podcast Network
Hang out with Kerry Guard, Mike Krass and the team at MKG as they learn from industry experts on important topics across digital marketing and cyber security.
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Recent episodes from our network
What’s The Problem
Empower Women in Cybersecurity: Include Women at Every Level of Organization
Jane Frankland talks about the "leaky boat" issue, addressing how women leave tech jobs at unparalleled rates before the age of 35. Listen to Jane as she talks about her key points to attract, develop, and retain women in the world of cybersecurity industry. Also, discover how the cybersecurity field can be described as a "cruel" environment to work in by way of the Attack/Protect mindset we share. (25 minutes)
What’s The Problem
3 Core Tenants of Zero Trust with Neal Dennis of Cyware Labs
Neal Dennis, Cyber Threat Intelligence Consultant at CyWare & Co-Host of the "Adopting Zero Trust" Podcast, joins to discuss the 3 core tenants of zero trust. (23 minutes)
What’s The Problem
Cybersecurity Insurance "Got Ya's" for Small Business Owners
Join us for an enlightening conversation with Theresa Jones, CEO and owner of Evolve IQ as we explore the realm of small businesses and discuss vital advice on selecting the right cyber insurance policy. Discover essential tips for assessing risks, determining coverage, and establishing incident response plans, all geared toward ensuring your business is well-prepared in the digital age. (18 minutes)
What's the Problem
Ian L. Paterson -Cybersecurity & AI with Plurilock founder Ian L. Paterson
Join us in an enlightening discussion with Ian L. Paterson, CEO of Plurilock, as we discover AI's impact on cybersecurity as it forges strategic illusions. This dynamic interplay blurs the boundary between illusion and innovation when it comes to cybersecurity and Artificial Intelligence.The integration of AI into platforms amplifies recognized security concerns in the evolving landscape. (19 minutes)
Tea Time with Tech Marketing Leaders
The Art of Aligning Sales and Marketing: Insights from Clark Barron
In this episode of Tea Time with Tech Marketing Leaders, Kerry Guard sits down with Clark Barron, founder and CEO of Demand Gen Therapy, to discuss aligning sales and marketing teams. Clark shares his journey from agency life to cybersecurity marketing, highlighting the parallels between marketing tactics and cybersecurity. They explore the importance of clear communication, understanding internal dynamics, and setting realistic expectations to foster collaboration. This conversation offers valuable insights for building a more cohesive go-to-market strategy. (69 minutes)
Tea Time with Tech Marketing Leaders
Building Trust in Complex Buyer Journeys: Insights from Heidi Joy Tretheway
In this episode of Tea Time with Tech Marketing Leaders, Kerry Guard sits down with Heidi Joy Tretheway to discuss the evolving marketing landscape and the critical role of understanding your audience. Heidi shares her journey from journalism to marketing leadership, emphasizing the importance of product market fit, building trust with multiple decision-makers, and creating value through genuinely helpful marketing. Whether you're navigating startups or established brands, this conversation offers actionable insights to enhance your marketing strategy. (60 minutes)
What's the Problem
Proactive Defense for Critical Infrastructure | What's the Problem
Join us for an enlightening discussion with Yiyi Miao, Chief Product Officer of OPSWAT, as we explore proactive strategies to strengthen your defense against potential critical infrastructure incidents. (20 minutes)
Tea Time with Tech Marketing Leaders
How Marketing Can Contribute To Achieving Business Goals
In this episode of "Tea Time with Tech Marketing Leaders," Kerry Guard interviews Nadia Milani, VP of Marketing at Wellness Living. They discuss the intricacies of managing multiple go-to-market strategies, the importance of segmentation and positioning, and how to layer different marketing motions effectively. Learn from Nadia's extensive experience in SaaS and tech marketing, and gain insights into optimizing your marketing approach for success. (61 minutes)
Tea Time with Tech Marketing Leaders
Building Trust and Credibility Through Innovative Marketing Strategies
Kerry Guard discusses with Anri du Toit, Head of Marketing at Zero Cybersecurity, the innovative strategy of using a book to build trust and credibility in the cybersecurity industry. Learn how this dynamic approach integrates content creation, events, and authentic engagement to elevate brand visibility and foster client relationships. (61 minutes)
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